Is your website's search engine optimization campaign working well for you? Only a few sites manage to get into that coveted top 10 spot for popular keywords. These sites manage to do a few crucial things right! If you want to achieve high rankings, then here's some insider tricks to getting your site ranked highly:
How To Re-Use Your Content
Want fast content for your website updates but do not want to spend hours writing it? Re-use content you have already written. Use your blog posts, your forum posts and your articles that were submitted somewhere else. This is leveraging the use of your work. Do not think of it as "cheating", because you are giving work you have done previously a wider audience. However, you do not want to re-use your content "as is". Make slight changes and edit your content because search engines at times tend not to like duplicate content. If they think your content was merely copied over from another site, your website's rankings may plummet. So re-use your content the smart way.
Avoiding The Google Slap
The Google Slap coined by people in the online business industry referring to the thousands of sites that were 'slapped' and had their rankings drop dramatically. This is because of some major changes Google made to their algorithms. To avoid the Google Slap in the future, use these steps: Include the keyword phrase you are targeting for high rankings in your meta tags (title, description, and keywords) and your home page. Also, it's better to create a Site Map for your site. A Site Map is basically a simple page consisting of all the links your website contains.
How To Get Fast Backlinks
Backlinks are the main ingredient for getting top rankings in the search engines. Particularly, one-way links contain the most SEO power. Social bookmarking sites are one way to get these links by simply posting a bookmark to your site up at places like Stumble Upon and Digg. Submitting articles (and having your anchor text link in your resource box) to article directories is another super fast way!